Recently, Jerei has successfully signed a contract with Haiyang City's Cherry Valley Digital Culture and Tourism Future Rural Project, which will help the client explore the establishment of a new model of digital rural development with the development of cherry specialty industries as the main line! The project is one of the top ten digital village projects in China funded by China Internet Development Foundation, and will be expected to become a model of information technology-driven empowerment for rural revitalization, and a replicable and scalable demonstration project for digital village construction!
The 2022 Government Work Report proposes to “strengthen the overall layout of digital China construction” and “develop smart cities and digital villages”. Digital countryside is both the strategic direction of rural revitalization and an important part of the construction of digital China.
Based on China's new era of national conditions and agricultural conditions, it has become an important task to promote rural revitalization through the construction of digital countryside to drive the upgrading of agricultural modernization. To accelerate the digital development of the countryside, it is necessary to realize the construction and improvement of the new infrastructure and governance system of the countryside through a new generation of information technology, further explore the new model of the rural economy, new business models, so as to realize the cultivation and formation of a batch of rural e-commerce product brands with good reputation, excellent quality and obvious characteristics, promote the prosperity of the rural network culture, and achieve the digital governance system of the countryside to be increasingly perfect.
In order to implement the Outline of Digital Rural Development Strategy of the General Office of the CPC Central Committee and the General Office of the State Council, and advocate the mobilization of social forces to support the construction of demonstration projects in national pilot areas of digital rural areas, the China Internet Development Foundation (CIDF) has launched the public welfare project for the construction of demonstration villages of the Digital Rural Convergence Initiative. China Internet Development Foundation (CIDF) is a national public foundation approved by the State Council and supervised by the State Internet Information Office. The public welfare project funds the construction of 10 digital village demonstration villages to give play to the role of information technology as a driving force for rural revitalization, and the Cherry Valley Digital Literature and Tourism Future Village Project has been successfully selected.
The project will rely on Jerei's self-developed industrial Internet platform, Fulima Cloud, to build a new model for the integrated development of Cherry Valley's agriculture and tourism. Industrial Internet is essentially an industrial Internet, and through the integration with rural agriculture, it will be beneficial to promote the digitalization process of agricultural production and operation. The implementation of this project will promote the development of the whole industrial chain of Cherry Valley, realize the digitalization and intelligence of the production link, the circulation and transaction link, and the brand publicity and promotion link, and build a big data platform for the cherry industry, so as to promote the enhancement of the production efficiency, the value of the products and the brand popularity, strengthen the digital management of the industry, and enhance the attractiveness of the local tourism.
General Secretary Xi Jinping emphasized that the strategy of rural revitalization is a major strategy put forward by the 19th Party Congress, which is a global and historic task related to the overall construction of a socialist modernized country, and is the general gripping hand of the work of the “three rural areas” in the new era. The 20th report also further emphasized the comprehensive promotion of rural revitalization and the development of rural characteristic industries, Jerei will seize the wind of digital rural development and continue to empower rural revitalization based on Fulima Cloud, injecting new momentum for the transformation and development of agricultural and rural modernization!